How PETCO is going mobile
PETCO’s John Lazarchic, a member of Shop.org’s Board of Directors, spoke this morning at NRFtech about how retailers can create a cross-channel shopping experience. In his keynote, Lazarchic discussed...
View ArticleShop.org Research: Mobile Devices and Shopping
This week, I attended the “Cutting Edge” track at the Shop.org Annual Summit. Stellar speakers, great conversations, excellent audience questions – in other words, the perfect venue for sparking a lot...
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Talking With…BazaarVoice CEO Brett Hurt
The economy. Mobile. The “new” consumer. Social media. And they’re all brought together by another hot topic in retail: customer ratings and reviews. So for our next Talking With…, we reached out to...
View ArticleBlack Friday booms, Cyber Monday beckons
Black Friday weekend 2010 brought out shoppers who were ready to spend, as hot-off-the-presses NRF survey data shows: fully 212 million shoppers visited stores and websites over the long weekend...
View ArticleIt’s a holly, jolly (mobile) Christmas
As Forrester analyst Sucharita Mulpuru told retailers during the 2009 Shop.org Annual Summit (and I’ll paraphrase here), “If you like social, you’re going to love mobile.” In the scant year since,...
View ArticleHow to leverage wish lists and gift registries to maximize sales
As someone who does the vast majority of my shopping online, I’m acutely aware of impending holiday shipping deadlines and at this late stage in the game, I’m hoping online gift registries and wish...
View ArticleSheplers CEO shares 3 tips for digital commerce growth in 2011
The strength of the Shop.org digital retail community lies with each of our members – most importantly the best practices, tips, and insights you each share. As the end of the year approaches and...
View ArticleGetting social with execs from 1-800-Flowers.com and American Eagle Outfitters
Few can dispute the impact social media has had over the past five years and how it has been a driving force in many retail innovations during the same time period. However, as social media stops being...
View ArticleHave your say: new research underway for social, mobile and marketing
If social, mobile and/or marketing aren’t among the most important areas of focus for you this year – well, I’ll eat my (proverbial) hat. We all need to know more about how each of these key areas is...
View ArticleExpert shares five tips for going mobile
Retailers, it’s time to mobilize. Your website, that is. Mobile marketing and mobile commerce have received unprecedented attention over the past two years as the key to the next generation of...
View ArticleSucharita Mulpuru shares inside scoop on the latest SORO findings
We recently concluded our second State of Retailing Online 2011 survey, conducted with our partner Forrester Research. While we don’t usually give a sneak peek into the results (and you’ll have to wait...
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Google exec shares what the next generation of mobile users wants
Imagine walking into the subway station after a long day at work and stopping by a grocery store that is built into the station. You browse the available products and scan the items you’d like to...
View ArticleOnline Black Friday weekend buyers shop with gusto across channels and screens
Well-prepped by retailers via ad circulars, emails and good old TV commercials, over half of U.S. consumers hit the stores this past weekend. According to the Black Friday weekend consumer survey...
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Talking with… Gilt Groupe Founder Alexandra Wilkis Wilson
With a valuation of more than one billion dollars, Gilt Groupe is one of the most fascinating, innovative start-ups of recent years in the retail world. At the bleeding-edge intersection of fashion,...
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6 lessons from Gap’s mobile journey to date
Any retailer’s tale of their mobile journey so far is really just the first chapter or so of a much longer story. But that first chapter is often the most interesting – a challenge is set, obstacles...
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REI, eBags execs share how mobile is making its mark
If there’s one thing that any conversation with an online retailer touches on these days, it’s mobile. The recent Shop.org webinar, “The State of Retailing Online 2012: Mobile Marketing Edition”...
View ArticleOnline Father’s Day shoppers expect seamless cross-channel shopping
‘Tis the season to celebrate the fathers in our lives. According to NRF’s Father’s Day survey conducted by BIGinsight, over three-quarters of U.S. consumers plan to observe the occasion in some way...
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How to meet last minute demands of back-to-college shoppers
College students around the country are wrapping up summer jobs and vacations in preparation for heading back to campus. In NRF’s back-to college (BTC) survey conducted by BIGinsight in early August,...
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Why retailers should design mobile for the experience, not the device
Put five “masters of mobile” on a panel and you get a lot of interesting thinking about where mobile is heading for the retail industry. That’s just what we had on hand at last month’s Shop.org Annual...
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Seven tips to get a grip on YouTube SEO
I’ve been working with search engine optimization mastermind Stephan Spencer for nearly five years. During this time he’s shared hours of his expertise and strategy on all things SEO with the Shop.org...
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