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Creating demand before the product hits the shelves

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merch13_blog icon_80x80-01Now more than ever, customers rule retail. And they’re constantly chattering on social media about what they like and don’t like. While listening to them is essential, the conversation often happens after the products are already out there. So how can retailers leverage all the available information about trends and products so the right product hits the market at the right time?

As we gear up for our sold-out Online Merchandising Workshop later this month, we wanted to learn more...

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