We’ve heard all kinds of metaphors to refer to “mobile” – everything from “glue” and “electricity” to “connective tissue.” Whichever works for you, the point is that in just a few years, mobile devices have become a fixture in our lives. The latest Shop.org Snapshot showcases data from Prosper Insights and Analytics that underscores just how important mobile devices are for shopping.
Just how pervasive is mobile shopping? Goldman Sachs projects that U.S. retail sales...