Retailers are moving into Valentine’s Day shopping mode, with themed emails likely to increase sharply now that the Super Bowl is over. Good news for retailers: Online Valentine’s Day shoppers plan to spend an average of $175.80, or 31 percent more than all Valentine’s Day shoppers, according to NRF’s annual survey by Prosper Insights & Analytics. As usual, Valentine celebrants are truly multichannel shoppers, not only planning to buy online but also in department stores, discount...
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